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Pay Flow Bookkeeping
QuickBooks ProAdvisor  ·  Brentwood, CA  ·  Serving the East Bay & Beyond

Bookkeeping & Payroll for
Small Businesses That Mean Business

Accurate books, reliable payroll, and QuickBooks setup done right — so you can focus on running your business, not your spreadsheets.

Bookkeeping    Payroll    QuickBooks Setup & Training    Job Costing    Compliance

On-Time, Every Month

Your books are closed and reports delivered on a consistent schedule. No chasing.

QuickBooks ProAdvisor

Certified in QuickBooks Online and Desktop. Setup and training done right.

Personal & Local

Based in Brentwood, CA. You work directly with Jenni — no handoffs, no call centers.

Specialty: California Contractor Setup

CSLB license guidance, certified payroll, prevailing wage, union payroll, and full QuickBooks setup for construction — flat-rate packages starting at $950. This is specialized work most bookkeepers can't do.

View Contractor Packages →

Everything Your Business Needs to Stay Financially Sound

Accurate, timely, and organized — so you always know exactly where your business stands.

Bookkeeping

Bookkeeping

  • Recording & categorizing all transactions
  • Bank & credit card reconciliation
  • Accounts Payable management
  • Accounts Receivable tracking
  • Monthly, quarterly & annual reporting
  • Profit & Loss, Balance Sheet, Cash Flow
Payroll Services

Payroll Services

  • Full payroll processing for any team size
  • Payroll tax calculations & filings
  • New hire setup & onboarding workflow
  • Workers Compensation reporting
  • Time tracking & job-costed payroll
  • EDD account setup & tax deadlines
QuickBooks Setup & Training

QuickBooks Setup & Training

  • QuickBooks Online & Desktop setup
  • Chart of accounts built for your business type
  • One-on-one QuickBooks training sessions
  • Workflow design & optimization
  • QuickBooks file cleanup — from 00
  • ProAdvisor certified — Online & Desktop
Financial Reporting

Financial Reporting

  • Monthly Profit & Loss statements
  • Balance Sheet reporting
  • Cash Flow statements
  • Custom reports per your business needs
  • Budget vs. actual tracking
  • Year-end reports for your CPA
New Business Setup

New Business Setup

  • Business entity & structure guidance
  • EIN / Tax ID setup assistance
  • Initial bookkeeping system setup
  • Business bank account guidance
  • Payroll system establishment
  • Ongoing advisory available
Job Costing & Project Tracking

Job Costing & Project Tracking

  • Project-level income & expense tracking
  • See profit per job or project
  • Budget vs. actual by project
  • Estimate-to-invoice workflow
  • Ideal for contractors, agencies & consultants
  • QuickBooks Projects setup included

We Work With All Types of Small Businesses

From solo freelancers to growing companies with employees — if you need your books handled right, we're the right fit.

Consultants & Coaches

Clean books, expense tracking, quarterly estimates

Contractors & Construction

Job costing, prevailing wage, CSLB setup

Retail & Online Sales

Amazon, Etsy, eBay — multi-platform reconciliation

Online Businesses

E-commerce, SaaS, digital products & services

Healthcare & Wellness

Medical offices, therapists, fitness businesses

Real Estate

Agents, property managers, investors

Trade & Service Businesses

Plumbers, electricians, landscapers, cleaners

Startups & New Businesses

Get your financial foundation right from day one

Choose the Right Level of Support

Every package includes personalized service and a dedicated bookkeeper. No call centers, no handoffs. Contact us for custom pricing based on your volume.

Bronze bookkeeping
Bronze
Essential Bookkeeping
Best for: Solopreneurs, freelancers, new LLCs
  • Monthly bookkeeping (up to 75 transactions)
  • Bank & credit card reconciliation (2 accounts)
  • Monthly Profit & Loss report
  • Accounts Payable & Receivable tracking
  • QuickBooks chart of accounts setup
  • Quarterly check-in call
  • Payroll processing
  • Job costing
Get Started
Gold full-service bookkeeping
Gold
Full-Service + Specialty
Best for: Growing teams, complex needs, contractors
  • Unlimited monthly bookkeeping
  • Unlimited account reconciliation
  • Full report suite (P&L, Balance Sheet, Cash Flow)
  • Unlimited payroll (all employees)
  • Workers Comp & reporting
  • Job costing & project-level reports
  • QuickBooks full setup + training sessions
  • Monthly advisory check-in
Get Started

Not sure which fits? Book a free 30-minute consultation and we'll find the right level for your business.

QuickBooks Setup & Training for Any Business

Certified in QuickBooks Online and Desktop. Whether you're starting fresh, need training, or have a messy file that needs cleaning — we handle it.

QuickBooks Desktop

QuickBooks Desktop

Full setup and support for QB Desktop Pro, Premier, and Enterprise.

Specialist
QuickBooks Online

QuickBooks Online

Cloud-based setup, integrations, and ongoing management — anywhere you work.

ProAdvisor Certified
QuickBooks training

One-on-One Training

Learn QuickBooks confidently with personalized training for owners and staff. 50–50/hr.

Training Available
QuickBooks cleanup

QuickBooks Cleanup

Messy books? We'll reconcile, categorize, and get your file clean and accurate. From 00.

Cleanup Service
Jenni Hernandez, owner of Pay Flow Bookkeeping — QuickBooks ProAdvisor, Brentwood CA

You Deserve a Bookkeeper Who Actually Gets It

Jenni Hernandez is the owner of Pay Flow Bookkeeping — a California bookkeeping practice built for small businesses that want accurate numbers, reliable payroll, and a system they can actually understand. Not a big firm. Your dedicated financial partner, local and invested in your success.

  • 1

    QuickBooks ProAdvisor Certified

    Certified in QuickBooks Online and Desktop. Your books and training are in expert hands.

  • 2

    Personal & Local

    Based in Brentwood, CA. You work directly with Jenni — no handoffs, no call centers.

  • 3

    You Understand Your Own Numbers

    Every setup includes training so you can read your reports and know what they mean.

  • 4

    California Compliance Ready

    EDD, payroll taxes, workers' comp — handled correctly from the start.

  • 5

    Construction Specialty

    Deep expertise in job costing, certified payroll, prevailing wage, and CSLB contractor setup. See contractor services →

  • 6

    Setup to Scale

    Start with a setup or cleanup, stay for monthly advisory. We grow with your business.

What Our Clients Say

"

Jenni Hernandez supported our Painting company for over a decade and was truly the backbone of our financial operations. Her knowledge of construction accounting, including certified payroll, job costing, and progress billing, is exceptional. She's organized, efficient, and always made sure we stayed compliant and audit-ready — even during stressful projects and growth phases. Any business, especially in construction, would be lucky to have her in their corner.

— DPI
Painting Company · QuickBooks Desktop & Payroll
"

Absolutely amazing bookkeeper! So friendly and professional! I would give 100 stars if I could! Couldn't recommend her enough! So efficient and was able to get what I needed accomplished so quick. Communication was on point and she was so understanding of our business. Thank you so much Jenni!

— James Porter
Google Review · ★★★★★
"

I couldn't recommend Jenni enough! She is so quick in her responses and kept me on track to get everything accomplished very efficiently! Look no further for your new bookkeeper!

— jpro2026
QuickBooks Online · Book Cleanup & Tax Preparation
"

Jennifer is wonderful to work with and very knowledgeable.

— Robtech
QuickBooks Online · Book Cleanup

Frequently Asked Questions

Common questions from small business owners looking for bookkeeping and QuickBooks help.

What's the difference between bookkeeping and accounting?

Bookkeeping is the day-to-day recording and organizing of financial transactions — income, expenses, reconciliation. Accounting builds on that for taxes and strategic decisions. Pay Flow handles the bookkeeping; your CPA handles taxes. Clean books from us makes their job easier and less expensive.

Do I need QuickBooks?

QuickBooks is what most small businesses use, and it's what we work in. If you don't have it yet, we'll set it up correctly. If you already have it but it's messy or not set up for your business type, a cleanup or new setup will make a significant difference.

Do I have to know accounting to work with you?

No. Every setup includes hands-on training so you can understand your reports, code basic expenses, and know where your business stands financially — without needing an accounting degree.

Do you handle payroll?

Yes — full payroll setup and processing, payroll tax calculations and filings, new hire onboarding, workers' comp coordination, and EDD account setup for California businesses.

Do you work with contractors and construction companies?

Yes — and it's a specialty. Job costing, certified payroll, prevailing wage, and CSLB new contractor setup are services most bookkeepers don't offer. See the contractor services page.

Are you a CPA or tax preparer?

No. Pay Flow is a bookkeeping and QuickBooks setup practice. For tax filing and legal questions, work with your CPA or attorney — we keep your books clean and organized so that work is easier and less costly.

Where are you located? Do you work remotely?

Based in Brentwood, CA, serving the East Bay and beyond. Everything can be handled virtually through QuickBooks Online, secure file sharing, and video calls.

Let's Get Your Books in Order

Free 30-minute consultation — no pressure, no jargon. Just an honest conversation about what your business needs.

Book Your Free Consultation